Ab durch die Hecke Case Study: Website, UX & Content Marketing by FRAEM
why FRรM ?
We know trade.From the inside.
We know trade.From the inside.
FRรM is a specialized marketing agency from Munich, built for one world: trades, construction, and industry. We don't know these industries from presentations. We know them from the field. Strategy, creative, and production, all under one roof. No subagencies, no friction, no lost-in-translation moments between idea and execution.

Like what you see?
Like what you see?
Like what you see?
Our Focus
Our Focus
Our Focus
The FRรMWORKโข
Four phases. One direction.
The perfect fit!
The perfect fit!
One-size-fits-all? Not our thing. We learn your brand inside out so we can create strategies that matches your tone, fits your vision, and actually lands with your audience. Whether it is sharp and professional or relaxed and approachable, we make sure it feels like you every step of the way.
One-size-fits-all? Not our thing. We learn your brand inside out so we can create strategies that matches your tone, fits your vision, and actually lands with your audience. Whether it is sharp and professional or relaxed and approachable, we make sure it feels like you every step of the way.
What our partners say
What our partners say
Frequently Asked
Frequently Asked
Questions
Questions
What is Fraemยฎ?
What makes FRAEM different from other marketing agencies?
Do I need to know exactly what I want before reaching out?
We already have a brand. Can Fraem still help?
Want to learn more about us? Check out our entire FAQ!
Want to learn more about us? Check out our entire FAQ!
Interested in Content Marketing?
Check out our most recent articles!
Interested in Content Marketing?
Check out our most recent articles!

Framer vs. WordPress for Handwerk Businesses: An Honest Take
Most Handwerk websites run on WordPress or TYPO3. Fraem builds most in Framer. Here's when each platform actually makes sense for your business.


Sales vs. Marketing: Who's Actually Right?
The classic sales vs. marketing argument is rarely about who's right. It's usually about a disconnect nobody wants to name. Here's how to spot it, and how to fix it.


Marketing in Trades and Construction, Done Right
Trades, construction and industry don't work like other sectors. Here's what we've learned from years of doing marketing in this space, with examples from the work.


The FRรMWORK by Fraem: Explore. Shape. Create. Evolve
Every Fraem project follows the same four phases. Here's why they exist, how they connect, and what happens when you skip the wrong one.


Framer vs. WordPress for Handwerk Businesses: An Honest Take
Most Handwerk websites run on WordPress or TYPO3. Fraem builds most in Framer. Here's when each platform actually makes sense for your business.


Sales vs. Marketing: Who's Actually Right?
The classic sales vs. marketing argument is rarely about who's right. It's usually about a disconnect nobody wants to name. Here's how to spot it, and how to fix it.


Marketing in Trades and Construction, Done Right
Trades, construction and industry don't work like other sectors. Here's what we've learned from years of doing marketing in this space, with examples from the work.



Framer vs. WordPress for Handwerk Businesses: An Honest Take
Most Handwerk websites run on WordPress or TYPO3. Fraem builds most in Framer. Here's when each platform actually makes sense for your business.




Sales vs. Marketing: Who's Actually Right?
The classic sales vs. marketing argument is rarely about who's right. It's usually about a disconnect nobody wants to name. Here's how to spot it, and how to fix it.




Marketing in Trades and Construction, Done Right
Trades, construction and industry don't work like other sectors. Here's what we've learned from years of doing marketing in this space, with examples from the work.




The FRรMWORK by Fraem: Explore. Shape. Create. Evolve
Every Fraem project follows the same four phases. Here's why they exist, how they connect, and what happens when you skip the wrong one.


Content that converts
(and doesnโt suck).
Letโs talk.
Content that converts
(and doesnโt suck).
Letโs talk.
Content that converts
(and doesnโt suck).
Letโs talk.


Nikkan & Soli Managing Directors


Nikkan & Soli Managing Directors


Nikkan & Soli Managing Directors















































